Last updated: 24 March 2026
These Terms of Service (“Terms”) govern your use of the AI-Assist for SMEs platform (“Service”), operated by AI-Assist for SMEs (“we”, “us”, “our”), a company registered in England and Wales (Company No. 17118425), with registered office at 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ.
By creating an account or using our Service, you (“you”, “the Customer”) agree to be bound by these Terms. If you are accepting these Terms on behalf of a business or other legal entity, you represent that you have the authority to bind that entity. If you do not agree to these Terms, do not use our Service.
AI-Assist for SMEs is a Software-as-a-Service (SaaS) platform that provides AI-powered business automation tools for small and medium enterprises, including:
The specific features available to you depend on your subscription plan.
To use the Service, you must register for an account. You agree to:
You must be at least 18 years old to create an account. We reserve the right to suspend or terminate accounts that violate these Terms.
We offer the following subscription plans, billed monthly in British Pounds (GBP):
Subscription fees are billed in advance. Payment is processed securely through Stripe.
Auto-renew is opt-in only. By default, your subscription will not renew automatically. If you choose to enable auto-renew (either during checkout or from your billing settings), you explicitly authorise us to charge your saved payment method at the end of each billing period. You can disable auto-renew at any time from your billing settings, and no further charges will be made.
If auto-renew is off, your plan will end at the end of the current billing period and you will not be charged again. To continue using the Service, you must manually subscribe to a new plan.
If a payment fails, we will notify you immediately by email. You will have a 3-day grace period to update your payment method. During this period, your access to paid features continues. If payment is not resolved within 3 days, your access to paid features will be removed and your subscription will be cancelled. You will need to subscribe to a new plan to regain access.
We reserve the right to modify our prices. Any price changes will be communicated to you at least 30 days before taking effect. Continued use of the Service after a price change constitutes acceptance of the new pricing.
All prices are exclusive of applicable taxes (including VAT). You are responsible for any taxes applicable to your subscription, except for taxes on our income.
We may offer free trials or promotional pricing at our discretion. Your payment details are collected during sign-up for verification, but you will not be charged during the trial period.
At the end of a free trial: if you have enabled auto-renew, your subscription will continue and your card will be charged. If auto-renew is off (the default), your plan will simply end with no charge and you will be downgraded to the free tier. We reserve the right to limit free trial availability to one per person or organisation.
We will send you a reminder email 3 days before your trial ends so you can decide whether to continue.
You may cancel your subscription at any time through your account dashboard or by contacting us. Upon cancellation:
Under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013, you have a 14-day cooling-off period from the date of your first subscription purchase. To request a refund within this period, contact us at info@aiassistsmes.co.uk. After the 14-day period, subscription fees are non-refundable.
We may suspend or terminate your account if you breach these Terms, fail to pay subscription fees, or engage in activities harmful to the Service or other users. In the event of termination for cause, no refund will be provided.
You agree not to use the Service to:
The Service, including its software, design, features, documentation, and branding, is owned by AI-Assist for SMEs and protected by copyright, trademark, and other intellectual property laws of England and Wales and international treaties.
You retain ownership of all data, content, and materials you upload to or create using the Service (“Your Content”). You grant us a limited, non-exclusive licence to host, process, and display Your Content solely for the purpose of providing the Service.
Content generated by our AI tools based on your inputs is owned by you, subject to any limitations of the underlying AI model providers (including Anthropic, whose Claude models power our chatbot). We make no claim of ownership over AI-generated outputs. However, you are solely responsible for reviewing, verifying, and taking responsibility for any AI-generated content before using it in your business. AI outputs may contain errors, inaccuracies, or outdated information.
We process your personal data in accordance with our Privacy Policy and in compliance with UK GDPR and the Data Protection Act 2018. Where you use the Service to process personal data of your own customers or contacts, you act as the data controller and we act as the data processor. You are responsible for ensuring your use of our Service complies with applicable data protection laws.
We aim to provide 99.9% uptime but do not guarantee uninterrupted service. We may perform scheduled maintenance with reasonable advance notice. We are not liable for service interruptions caused by factors beyond our reasonable control, including internet outages, third-party service failures, or force majeure events.
Our AI services use large language models provided by third parties, including Anthropic (Claude). AI systems are probabilistic and may produce outputs that are inaccurate, incomplete, offensive, or inappropriate. We do not guarantee the accuracy, reliability, or fitness for any particular purpose of any AI-generated content.
You are solely responsible for reviewing all AI-generated content before using it in your business, communications, or publications. AI outputs should not be relied upon as professional legal, financial, medical, or regulatory advice. You must not use our AI tools to make automated decisions about individuals where such decisions have significant legal or similar effects, without appropriate human oversight.
Our AI capabilities are powered in part by Anthropic's API. By using our AI features, your inputs (messages, knowledge base content) are transmitted to Anthropic for processing. Anthropic's usage policies apply to such processing. We do not permit the use of our AI tools for purposes prohibited by Anthropic's usage policies, including generating harmful content, disinformation, or content that violates applicable law. For details, see our Data Processing Agreement.
Nothing produced by our AI tools constitutes professional legal, financial, medical, tax, or regulatory advice. You should always consult a qualified professional for such matters.
To the maximum extent permitted by law, we shall not be liable for:
Our total liability to you for any claims arising from or related to these Terms or the Service shall not exceed the total amount you have paid us in the 12 months preceding the claim.
Nothing in these Terms excludes or limits our liability for: (a) death or personal injury caused by our negligence; (b) fraud or fraudulent misrepresentation; or (c) any matter for which it would be unlawful to exclude or limit liability under the Consumer Rights Act 2015.
You agree to indemnify and hold harmless AI-Assist for SMEs, its officers, directors, employees, and agents from any claims, damages, losses, or expenses (including reasonable legal fees) arising from your use of the Service, your violation of these Terms, or your infringement of any third-party rights.
If a dispute arises under these Terms, we encourage you to contact us first at info@aiassistsmes.co.uk to resolve the matter informally. If the dispute cannot be resolved informally within 30 days, either party may pursue resolution through the courts of England and Wales.
If you are a consumer, you may also be entitled to use the UK's alternative dispute resolution (ADR) procedures.
We may modify these Terms at any time. Material changes will be communicated to you at least 30 days before they take effect, either by email or through a notice on the Service. Your continued use of the Service after the changes take effect constitutes acceptance of the revised Terms.
These Terms are governed by and construed in accordance with the laws of England and Wales. The courts of England and Wales shall have exclusive jurisdiction over any disputes arising from or in connection with these Terms, subject to any mandatory consumer protection laws that may apply in your jurisdiction.
If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect. The invalid provision shall be modified to the minimum extent necessary to make it valid and enforceable.
For any questions about these Terms of Service: